The Chestnut Team
Your Real Estate Specialist

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Marketing Strategy
  1. To assist you in getting as many qualified buyers as possible into your home until it is sold.
  2. To communicate with you weekly regarding the results of our activities.
  3. To assist you in negotiating the highest dollar value between you and the buyer.


  • Price home strategically utilizing our Auction Effect technique which is the most aggressive method in the  industry.
  • Place For Sale signage with “Coming Soon” rider to alert neighborhood and generate buyers interest before going on market.
  • Professional photography, Stage home to cast a positive  light on the features most important to buyers including declutter rooms and closets, if necessary
  • Proactively prospect two hours daily looking for potential buyers from website visitors, sign calls, neighborhood contacts, & referrals.
  • Assist in planning repair work to home, if necessary
  • Advertise your home on Social Media platforms based on consumer demographics, search criteria and internet viewing habits.
  • Showcase your home on over 450 of the top real estate brokerage websites portals, Proxio (International buyers) and Classified Ads such as Craigslist, Backpage, Oodie, and Kijiji
  • Create custom Property webpage with virtual tour unique URL for 24 hour,  7 days a week exposure. Each visitors inquiry will be followed up with a personal phone call.
  • Provide Marketing Activity Splash page detailing  daily To Dos / Done tasks, agent & buyer feedback follow-up and comments, giving you 100% visibility of our marketing process.
  • Enter your home into the Multiple Listing Service (MLS)  to make the buyer community and other realtors aware of your property for sale
  • Create virtual Showing & Open House video for online viewing and Host  “Mega” Open House events to increase traffic and exposure.
  • Place a “For Sale” sign with attached brochure box in your yard to attract drive-by traffic.
  • Create a full-color brochure, available to all agents and prospective buyers who enter your home.
  • Expose your home to business affiliates, past clients, and your neighborhood through email, calling and direct contact.
  • Promote your house on Keller Williams worldwide network and  weekly sales meeting and all broker preview meetings in the local area .
  • Weekly updates regarding pricing & inventory changes in the marketplace.
  • Notify corporate relocation network of the new listing for incoming transferees.
  • Handle all follow up on a contract being accepted, including mortgage, title, inspection and closing.
  • And much, much more….



Friendly. Professional. Exceptional communicator. Diligent. George is amazing. This is the second home he has sold for our family,...
- Ashley A.


27941 La Paz Rd, Suite C
Laguna Niguel, CA 92677

DRE# 01328182

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